7 Powers
The VMT Review
Helmer offers a rigorous framework for understanding durable competitive advantage through scale economies, network economies, counter-positioning, switching costs, branding, cornered resources, and process power. It is conceptually demanding but useful for founders and investors thinking beyond initial product-market fit.
What the Reader Will Learn
Readers learn to distinguish temporary product superiority from structural advantage and consider when in the company’s development each form of power can emerge.