Reading Guide
Customer and Problem Discovery

Continuous Discovery Habits

Teresa Torres

The VMT Review

This is one of the strongest books on making discovery a continuing operating practice rather than a one-time prelaunch exercise. Its Opportunity Solution Tree is particularly useful for connecting business outcomes, customer opportunities, possible solutions, and experiments. It is oriented toward product teams, but the practices translate readily to founder-led startups. Product-management reviewers commonly regard it as a leading modern treatment of continuous discovery.

What the Reader Will Learn

Readers learn to conduct regular customer interviews, collect stories rather than opinions, identify opportunities, map assumptions, and run small tests. Mentors learn how to keep founders from jumping directly from a business goal to a favored solution.

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